Extra Virgin Alliance - The Olive Oils

Noor Fès

Ain Taoujdate, Fès - Morocco

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Noor Fès is where tradition meets innovation, reflecting the rich cultural heritage of Fès. We are dedicated to producing high-quality, polyphenol-rich organic extra virgin olive oil that embodies both authenticity and modern excellence. Sourced exclusively from our carefully nurtured estate, our Moroccan Picholine olives are cultivated with respect for nature and harvested at peak freshness. Noor Fès delivers not only exceptional taste but also outstanding health benefits, thanks to its high antioxidant content. Our commitment is to offer a premium olive oil that enhances both well-being and culinary experiences.

Moroccan Picholine

Where to buy

Moroccan Picholine

Intensity:

Mild

Medium

Robust

Proper Storage

Use of inert gas blankets storage tanks / bottles and other methods for protecting quality (e.g. temperature controls in production, storage and/or shipping)

Tasting Notes

Label and/or website descriptions of the positive attributes—bitterness, pungency and the range of fruity flavors—and serving suggestions

Traceability

Offering consumers access to traceability information (e.g., QR Codes, blockchain, etc.) Special recognition given to third-party verification

Cultivars

Declaration on the label and/or the website of olive cultivar(s) used to produce the oil

Estate Produced

Grown & milled on a single estate

Certified origin

Certification of origin/denomination as indicated by official EU-listed regional production areas

Biodiverse Groves

Hedgerows, insectary planting, owl boxes, cover cropping, interplanting and other practices to bring more diversity to the plant, animal and microbial communities in the grove; recognition for certification programs

Habitat Restoration

Reforestation and rewilding projects

Sustainable

Sustainable and regenerative agricultural practices, including water conservation, organic material and mill by-product recycling/composting, cover cropping, soil building, renewable energy, etc

Heritage Varieties

Made with minimum 80% local cultivars

Family Owned & Operated

Brand is owned and operated by a family company

Community Programs

Involvement in community projects and philanthropy

Harvest:

November & December

Cultivar(s):

Moroccan Picholine

Tasting notes:

Noor Fès bursts into the nose with a subtle aroma of healthy, fresh, and green olives. Fruity nuances of green banana and bitter almond followed by subtle hints of tomato and aromatic herbs.

Serving suggestions:

Best paired with fish, salads, bread and cheese. For optimal health benefits, enjoy one spoonful daily.